Colgate
Colgate Optic White Advanced Teeth Whitening Toothpaste, Vibrant Clean - 3.2 ounce
3.2 OZ

35000971654

Active ingredient

Inactive ingredient

  • Propylene Glycol

    An emulsifier used to prevent liquids from separating.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Calcium Pyrophosphate

    Used as an abrasive to help clean and polish teeth.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • PVP

    Used as a thickening agent.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • PEG/PPG-116/66 Copolymer


    Used to solubilize other ingredients and prevent liquids from separating.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • PEG-12

    A humectant that helps retain moisture or dissolves other ingredients.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Glycerin

    Helps moisten the mouth.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Flavor

    Used to freshen breath and to improve a product's taste.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Hydrogen Peroxide

    Used to remove extrinsic and intrinsic stains to whiten teeth.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Sodium Lauryl Sulfate

    Used as a foaming agent to aid in the removal of debris.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Silica

    Used as an abrasive to help clean and polish teeth.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Tetrasodium Pyrophosphate

    Used as a tartar control ingredient that helps protect from stain build-up.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Sodium Saccharin

    A non-sugar sweetener.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Disodium Pyrophosphate

    Used to adjust pH in the product.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Sucralose

    A non-sugar sweetener.

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • BHT

    Prevents degradation of the product

    Ingredient descriptions have been provided by Colgate-Palmolive.

  • Effects on Human Health

    Precautions/Warnings

    Keep out of reach of children under 6 years of age. If more that used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.

Usage Instructions

Adults and children 6 years of age and older: brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician
Children 6 to 12 years: use only a pea sized amount and supervise child's brushing and rinsing (to minimize swallowing)
Children under 6 years: do not use unless directed by a dentist or physician

  • About This Product

    Claims listed within SmartLabel™ are those that are governed by entities such as the USDA, FDA, EPA, Health Canada etc., or defined by participating brands

    Teeth whitening toothpaste that deeply whitens for up to 4 shades*

    Contains dentist recommended Hydrogen Peroxide for teeth whitening

    Goes beyond surface stains with Colgate’s patented 2% hydrogen peroxide formula

    Deeply whitens teeth inside and out, unlike ordinary toothpaste

    Enamel-safe teeth whitening, that’s good for daily use

    Vegan toothpaste

    Sugar free toothpaste

    Gluten free toothpaste

    *when brushing twice daily for 6 weeks

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About Colgate

About Colgate-Palmolive Company

Please refer to the product package for the most accurate ingredient information.

Information updated on 02/23/2023 by Colgate

Manufactured By Colgate-Palmolive Company

Distributed By Colgate-Palmolive 300 Park Avenue, New York, NY 10022

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