Colgate Supports the World Health Organization (WHO) #SafeHands Effort to help stop the spread of COVID-19
We have mobilized five of our manufacturing plants on three continents to produce the new soap, which is specially packaged with instructions on proper handwashing to amplify the World Health Organization (WHO) #SafeHands message. We’re working with partners including CARE, Save the Children and DHL to distribute the products around the globe.
To create greater awareness for proper handwashing, we’re promoting the #SafeHands Challenge across various media platforms and also engaging global ambassadors and influencers. We've also mobilized our Bright Smiles, Bright Futures® dental vans in the U.S. to distribute the health & hygiene products to comunities in need.